Press release
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july 13, 2018 - Jaguar Land Rover
Naomie Harris opens 007 ELEMENTS
- Spectre and Skyfall actress opens new 007 cinematic installation in the Alps
- 007 ELEMENTS cinematic installation focuses on #SPECTRE and celebrates the legacy of the #jamesbond films
- Jaguar #landrover is official partner of the experience with star cars from #SPECTRE on display
- Located over 3,000m above sea level, it is the highest visitor experience of its kind
The cinematic installation was opened by actress #naomieharris who plays Moneypenny (Spectre, Skyfall) and Jakob Falkner Managing Director of Bergbahnen Sölden.
Visitors can learn how the thrilling action sequences in Spectre were filmed in Sölden and see interactive displays with #Jaguar #landrover technology. The iconic #landrover #defender driven by villain Hinx’s henchmen is situated on the cliff edge and the #rangeroversportsvr driven by Hinx (Dave Bautista) is also on display.
The latest #Jaguar #landrover technology is on show with features from the all-new electric #Jaguar #ipace performance #SUV and artificial intelligence systems.
Jaguars and Land Rovers have appeared in nine Bond films since 1983, when Roger Moore’s Bond escaped in a Range Rover Classic convertible driven by Bianca (Tina Hudson).
We are very excited to reach the 35th anniversary of the collaboration between #Jaguar #landrover and the Bond franchise. #007elements showcases the long-standing unique #partnership which is still demonstrated today, with more than 70 #Jaguar #landrover vehicles used in the most recent #film, #SPECTRE.
LAURA WOODHEAD OF BRAND AND PARTNERSHIPS AT #Jaguar LAND ROVER
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